Scripts · Brand deals · Payouts

It studied your videos. Now it writes like you.

Formula ingests your TikToks — every hook, cut, and word — and builds a creator brain that writes scripts in your exact voice. Then it puts you in front of brands: open programs, video approvals, and payouts, all in one place.

Formula app home screen — Scripts that sound like you, with Shoppable Script Rewrite and Non Shoppable Rewrite cards
The problem

It’s 11pm and the page is still blank.

Your last three hooks died in the first 3 seconds.

Generic AI scripts sound like everyone else — because they’re trained on everyone else.

Your best videos already cracked the code. Formula just reads it.

Your creator brain builds itself in minutes.

Get Formula
The ingest

Watch it learn you.

analyzing @yourhandle · 330 videos found ▸ video 001 — hook: bold_claim · 54s · 6 cuts ▸ video 002 — hook: curiosity_gap · 48s · 7 cuts ▸ video 003 — hook: benefit_promise · 51s · 5 cuts ⋮ ▸ video 330 — hook: curiosity_gap · 49s · 6 cuts ✓ pacing template built — 51s avg · 6s hook window ✓ speech template built — 220 wpm · rapid ✓ creator brain ready

This isn’t a prompt. It’s your entire posting history, decoded — how long you hold a hook, where you cut, how fast you talk, the words you actually use. Every script starts from here.

51s avg_length 6s hook_window 10.4 scenes
Formula pacing template screen — average length 51s, 6 second hook window, 6.1 cuts per 30s, 10.4 scenes, and a color-coded shot sequence
The output

Scripts your brain writes.

Formula products screen — TikTok Shop product search with commission and 7-day GMV data for trending products
TikTok Shop

Product scripts that don’t feel like ads.

Search trending TikTok Shop products, see commissions and 7-day GMV, and generate shoppable scripts built to convert — written with your pacing and hooks baked in.

15% commission $1.9M 7d GMV learn

ScriptIQ

One idea in, a filmable script out — hook, body, and CTA, straight from your brain.

Rewrite

Paste any viral video and remake it in your voice — shoppable or organic, never a copy.

Viral topics

Trending angles matched to your niche, refreshed so you never film into the void.

Brand deals

Get paid for the videos you already make.

The Formula creator network connects you to brands running programs on TikTok Shop and Instagram. Join in one tap, post, submit the video, watch the money land.

Deals

Open programs. Direct invites. Real commissions.

Browse programs any creator can join, or accept a brand’s direct invite. Every deal shows the commission, the discount code that tracks your sales, and exactly when the next payout hits.

open programs invites your code, your sales

Authorize videos

Submit a TikTok Spark code or Instagram partnership code from the deal. Brands approve it in-app and can boost it as an ad — you see every view it earns.

Commission tracker

Earned all time, last 30 days, ready, pending and paid — per deal and per video, updated as orders come in.

Get paid

Add a bank account once with Stripe, sign agreements on the web, and payouts run on schedule. No invoices, no chasing.

Influenceish Creator Network has moved to Formula.

Sign in with TikTok to join brand programs, submit videos and get paid — on the web or in the app. No new application needed.

Sign in with TikTok
The difference

Generic AI never watched you.

Generic AI

✕Trained on the whole internet
✕Same hooks everyone gets
✕You prompt, tweak, re-prompt
✕Sounds like a robot doing you

Formula

✓Trained on YOUR videos
✓Your proven hooks, reused
✓One tap — the brain does the prompting
✓Sounds like you on your best day

Scripts in your voice, one tap away.

Get Formula
How it works

Three steps to your next post.

1

Connect your TikTok

Link your account — that’s the whole setup. The ingest starts on its own.

2

Formula ingests everything

It watches your videos and decodes your hooks, pacing, and voice — automatically.

3

Generate, film, post

Every script arrives ready to shoot — in your voice, on your rhythm.

Pricing

Simple pricing, serious output.

A scriptwriter charges $50 a script. An editor won’t fix a weak hook.

Creator

$9.99/mo

20 credits every month

≈ 50¢ per script

Get started

Studio

$39.99/mo

100 credits every month

≈ 40¢ per script

Get started

Try it free — 3 credits every month, no card, no trial countdown. Or pay as you go with credit packs from $2.99.

FAQ

Questions, answered.

Formula is an AI script co-pilot for TikTok creators. It ingests your own TikToks — watches them, video by video — builds a creator brain from what it finds, and turns any idea into a filmable script that actually sounds like you.

The videos on your connected TikTok account. From each one, Formula extracts your hook types, hook window, cuts per 30 seconds, scene count, words per minute, energy, and vocabulary — then compiles them into the pacing and speech templates every script is written from.

Every account gets a free plan with 3 credits monthly — no card required. Paid plans are $9.99, $14.99, and $39.99 per month, and pay-as-you-go credit packs start at $2.99.

No — it writes from your ingest: your vocabulary, your pacing, your hook styles. If you wouldn’t say it, it shouldn’t write it.

Connect your TikTok handle. That’s it. The ingest runs on its own and your brain is ready in minutes.

Formula is launching on the App Store for iOS now, with Android coming next. Questions in the meantime? Email support@thecreatorformula.com.

Brands run programs through Formula. Join an open program or accept a direct invite, post your video, then submit its TikTok Spark code or Instagram partnership code from the deal. Once the brand approves it, your commission tracks against your discount code and pays out to the bank account you connected through Stripe.

The Creator Network has moved into Formula. Sign in with TikTok, join the brand programs that are open to you, and everything — deals, codes, agreements and payouts — runs here from now on. Use it on the web at app.thecreatorformula.com or in the iOS app.

Launching now

Your next viral script is already in your videos.

Live on the App Store and on the web. Android next.

Stop guessing what works. Start writing from proof.


support@thecreatorformula.com
Scripts that sound like you. Get Formula